Author: M. Farahi Tujegi
A Study on the Role of the Media and Its Effect on the Identity of Muslims: (Part Three)
The Impact of Media on Family Relationships:
In the previous note, we discussed the formation and history of media. In this article, we will focus on the impact of media on family relationships. The Internet and mass communication tools—by encroaching upon the private space of families, especially the younger generation—have taken control of transforming the social and cultural environments of their audiences, gradually substituting Western societal values for the identities of users without resistance.
Today, Western media and powerful advertising tools have gained a significant foothold within third-world families. The emergence of modern communication technologies, along with their benefits and conveniences, has led to various anomalies and numerous problems. Therefore, this note will briefly identify, prevent, and mitigate the destructive and impactful effects of mass media on family behavior and conduct. Additionally, the author will examine the most significant damages caused by communication tools on family relationships and propose solutions to combat and reduce their threats.
Family has been the primary social institution and foundation of societies throughout human history. Strengthening this sacred and fundamental structure, as well as supporting and guiding it toward its true and exalted position, contributes to the reform of the larger human community. Conversely, neglecting it leads humanity away from true life and into the abyss of destruction and error. Islam, as a human-building religion that shapes a virtuous life, emphasizes honoring and respecting the family, presenting it as the center of education and a haven of affection and mercy. The purpose of forming a family is to meet the material, emotional, and spiritual needs of individuals, including achieving peace and tranquility.
Definition of Family
The family constitutes the essential core of the kinship or marriage relationship among its members (Shahla Azzazi, Sociology of Family, Roshangaran and Women’s Studies Publications, 1997, p. 10). The family is the fundamental pillar of society, the building block of human life, the cornerstone of the community, the main center for preserving traditions, norms, and social values, and the foundation of social bonds and relationships. It is a unit formed through marriage, regarded as a safe space for living and a small social sanctuary since its inception, whose profound impact on all aspects of individuals’ lives—especially children—is undeniable. However, this educational system, like any other, is also subject to bitter events, internal insecurity, emotional disintegration, and threats that must be confronted.
The family is an important social institution. It has vital functions, and if weakened or destroyed, the foundation of the family collapses. The family is the primary natural conduit for transferring culture and traditions from one generation to another. If the pillars of the family become weak, the thread of culture, beliefs, religion, and moral values will also weaken, leading to the destruction and disintegration of customs and traditions. In societies where there is a conflict between family culture and the prevailing culture, individuals who are family-oriented strive to preserve their desired culture within the family and protect themselves from the incursions of the dominant culture that contradicts their values.
Media and Family
The least harmful effect of media on the family is the reduction of emotional communication among family members, as modern and uncontrollable devices—especially television and the Internet—eliminate opportunities for verbal communication and dialogue, the fulfillment of emotional needs, empathy, and mutual respect. In such families, the importance of deep emotional bonds is diminished, turning the family into a neutral and ineffective group, ultimately leading to a breakdown in connections and internal disintegration.
The functions of mass media, due to their diverse roles and rapid changes, have gradually supplanted interpersonal and face-to-face communication, resulting in an individualistic environment instead of a collective and emotional space within the family. Today, Western media is intent on weakening the family unit, utilizing various communication tools, including television, print media, the Internet, and cinema, each with its unique role. A close examination of the volume and content of programs produced by influential media worldwide highlights this acute issue and widespread dilemma.
Other problems that arise from these media include the following:
1. Promotion of Violence: One of the most significant negative consequences of films and programs on satellite networks is the increase in violence within families, igniting conflicts and destabilizing their foundations.

2. Reinforcement of Misleading Beliefs About Emotional Issues: Misleading advertisements in the media, which are constantly presented in incorrect ways, can foster false beliefs and the acquisition of incorrect information in interpersonal relationships.

3. Creation of Grounds for Disagreements and Tensions Among Family Members: Passive and uncritical consumption of various satellite and internet programs, combined with negatively comparing oneself to the characters and stories portrayed, can fuel conflicts among family members.
4. Imposition of Beliefs Contradictory to Religious and Cultural Values.
5. Weakening of Family Foundations and Emotional Breakdowns.
Proposed Solutions:
1. Strengthen culture and showcase its high values at lower levels of society.
2. Defend national values.
3. Raise awareness among individuals.
4. Promote a spiritual and pious lifestyle.
5. Encourage correct behavioral models in families and society.
6. Create counter-movements in Islamic media to revitalize and present the values of Islamic societies while protecting family sanctity.
7. Pursue a conscious and correct approach by cultural managers in society to mitigate the negative effects of satellite and internet programs.
8. Clearly explain the negative consequences of satellite and internet media for families, especially the younger generation, through seminars and cultural sessions in mosques and schools.
9. Utilize the press to counter the negative impacts of Western media.
These strategies are essential for countering and preventing the further infiltration of negative media consequences in family settings.
The focus of Western planning is on erasing identity, promoting secularism, and fostering hostility towards families. Based on these axes, they produce films and programs aimed at distorting the pure perception of men and women within families. They attempt to present chastity as a destructive factor, breaking the boundaries between husband and wife, creating emotional and psychological disorders, and normalizing such familial issues. Visual and auditory media significantly influence the behaviors and morals of individuals in society. If families continuously and consistently consume satellite programs, they will undoubtedly have a profound impact, especially on young boys and girls who are ready to adopt new thoughts and ideas. The negative advertisements from social networks affect beliefs, thoughts, personalities, and family upbringing, particularly impacting women and youth, and distancing individuals from their correct beliefs and thoughts. All the goals of these programs focus on undermining individuals’ mental and emotional health and shifting their mindset away from normative educational and moral paths toward accepting incorrect Western models. Their efforts aim to distance audiences from the foundation of the family and the core of Islamic roots, making them susceptible to the corrupt liberal principles of the West.
Given the significance of the family issue and in line with the discussed topics, the following suggestions are proposed to promote and enhance family culture for those working in Islamic media:
1. Introduce Islam’s perspective on the importance of family and its functions within the Islamic system.
2. Elevate the cultural and educational level of family members to highlight their role in improving cultural conditions in society.
3. Make family members aware of each other’s rights and duties and dispel society’s erroneous perceptions.
4. Expand and disseminate genuine Islamic values within families to nurture a healthy, faithful, and responsible generation capable of positively influencing themselves, their families, and society.
5. Reinforce the true status of women and men as fathers, mothers, and spouses, emphasizing their essential roles in developing a nurturing environment for human growth and educating a thriving generation while avoiding male or female antagonism.
6. Introduce and exemplify successful women and men in the community through the media based on their achievements as mothers, fathers, and spouses.
7. Depict the biological, educational, psychological, and emotional functions of families as the most critical environment for cultural growth in society.
8. Highlight the necessity for parents to allocate sufficient time for the upbringing of their children and fulfilling their emotional needs, while communicating the consequences of neglecting this issue.
9. Increase awareness among spouses regarding each other’s rights and duties, marital laws, and the organization of family systems, promoting good conduct and healthy interactions.
10. Cultivate and educate the culture of chastity and moral commitments to strengthen family foundations and prevent social anomalies.
11. Examine the causes of increasing cultural and ethical anomalies among family members and provide suitable solutions to address them.
Considering the above content, it is clear that to prevent any unhealthy phenomena, proactive responses and reactions must be undertaken. Alongside defensive movements to protect against damage and harm, offensive actions should also be pursued to secure advantages for one’s own side.
Continues…
Leave A Reply

Exit mobile version